Expert Members

Attention Pet Professionals

Are you looking to reach dog lovers throughout NH in creative ways?

We invite NH-based pet professionals, who subscribe to our Core Beliefs and Values, to join the NH Dog Walking Club as an Expert Member.

Exclusive Access to Our Community

As an Expert Member of the Club, you will gain exclusive access to our community. In addition, you will have access to our Featured Expert Program; a unique marketing initiative with partner collaborations.

Our Expert Members include certified dog trainers, canine fitness experts, veterinarians, pet store owners, pet photographers, animal communicators, and other professionals who demonstrate a commitment to our Core Beliefs and Values.

About the Featured Expert Program

The Featured Expert Program focuses on educational vs. sales based marketing through in-person events, live interviews, behind the scenes tours, training sessions, fun activities, and collaborations with our other partners.

If you are a pet professional interested in learning more about becoming an Expert Member and participating in our 2021 Featured Expert Program, please complete our brief questionnaire to receive a copy of our marketing program packet.

Survey Feedback

Based on survey feedback from Featured Experts in 2020, we have completely revised our marketing program for pet pros this year. We are very excited about the new model which offers additional opportunities to reach our audience, engage, and get valuable exposure for your expertise and company.

program benefits

Listing on Website

Your listing will be highlighted and include your logo. It will also appear at the top of your category along with other expert members.

Post Events on Calendar

Post your events to our calendar throughout the year regardless of cost or location. These events will automatically be included in our weekly newsletter.

Media Outreach

Your company will be included in social, print, and broadcast media outreach to promote events and fundraising opportunities.

Collaborations

Gain awareness with a larger audience through collaborations with our corporate and charitable partners as well as other expert members.

Special Events

We host special events monthly that offer additional opportunities to reach dog lovers with your product or service in creative ways.

Engage with our Community

Engage with our community via the discussion section of our Facebook group. Our welcome packet offers tips and resources for maximizing your exposure.

Pop Up Talks

Gain exposure to a larger network of dog lovers with live broadcast interviews through StreamYard onto multiple platforms.

Use of Expert Logo

Permission to use the NH Dog Walking Club Featured Expert logo on your website, promotional materials, and in your social media outreach.

marketing/pr strategy

Expansion Plan

The NH Dog Walking Club has over 2K engaged dog lovers in its online Facebook community from NH, ME, MA, and CT. As part of our Phase 1 – Phase 2 expansion plan, we are hosting events in the Seacoast area as well as west to Concord, south to the MA border, and into southern ME. We expect to host events throughout NH by the end of 2022.

Frequently Asked Questions

What types of experts do you work with?

We collaborate with NH-based pet professionals who demonstrate a commitment to our Core Beliefs. We have also partnered with pet pros in NH, ME, and MA who service our state as well as national experts who offer topics of interest to our community.

What is your Charitable Partner's Program?

Annually, our community chooses three NH-based, pet charities to support. The Club raises funds for these nonprofits throughout the year, creates awareness of their causes, and features them in promotional materials.

As a dog trainer, do I need to practice positive reinforcement techniques?

Yes! If a dog trainer does not adhere to our Core Beliefs & Values, we will not work with them or allow them to connect with our community.

Is there an opportunity to be paid for my expertise?

Once you join as an expert member, we will schedule a 1-hour brainstorming session to discuss your expertise and all the options that are available for you. As part of that discussion, we will talk about paid collaborations with the Club and what you might expect to receive for pay.

What is the difference between an Expert Member and a Featured Expert?

An expert member is a pet professional who pays an annual membership fee to belong to the Club at either the Expert Member or Multi-Expert level. A Featured Expert is an Expert Member who is chosen to offer special programming based on their expertise.

A Respected Brand

The NH Dog Walking Club, established in 2018, is a community outreach program of It Takes a Village Pet Care which is a well-respected company in the communities they service. Their 43, 5-star reviews on Google attest to this. In addition, 84% of dog walking club community members surveyed in 2020, agreed that It Takes a Village Pet Care is a trusted and respected brand; 16% neither agreed nor disagreed.

Expansive Network

The NH Dog Walking Club is fortunate to be supported by a large network of corporate partners and expert members. In addition, we have connections with several charitable organizations throughout the state as well as national organizations through the Pet Sustainability Coalition.

Decades of Experience

Association with our brand communicates trust, respect, compassion, and professionalism. Traci Bisson, the owner and founder of It Takes a Village Pet Care and the NH Dog Walking Club, also has over 26 years’ experience in marketing and PR, 16 years of which she owned her own marketing/PR firm.

Testimonials

Joining the NH Dog Walking Club as an Expert is a great opportunity to get yourself and your business in front of potential clients and like-minded people. It is a great way to meet and engage with dog owners. We will definitely take advantage of this opportunity again in the future!

The brainstorming sessions with Traci really helped me to look at my business more specifically and to zone in on the pet health niche that I really wanted to focus on. Being a featured expert in the dog walking club has definitely been a valuable experience for me.

Being a NH Dog Walking Club featured expert is always a great opportunity for me to be able to reach more of a pet-loving audience than I can do on my own. Traci is great at running the show and getting the word out to all the group's followers. I look forward to next year!

Our network grows as we continue to partner and collaborate with dedicated pet professionals. If you can benefit our members by offering the best educational resources for learning and growing, we would love to speak with you! Complete the questionnaire below and a member of our team will reach out to schedule a Zoom meeting introduction.